Stella

  • Features

    Stella-ASBP is a subtropical variety developed by the Australian Strawberry Breeding Program (ASBP), tailored for Australia's diverse climates. It has gained popularity among growers for its early fruiting, exceptional flavor, and resistance to red leaf disorder—a debilitating condition that impacts plant health and yield.

    Yield & Fruit Size: Offers higher total yield and larger average fruit size than Red Rhapsody.

    Fruit Appearance: Features bright red, glossy, conical berries that are visually appealing to consumers.

    Flavour Profile: Renowned for its superior taste, making it a favorite among consumers.

    Shelf Life: Provides excellent shelf life, beneficial for transportation and retail display.

    Growth Habit: Small to medium-sized, sturdy plants with a spreading habit.

    Pest & Disease Resistance: Exhibits resistance to red leaf disorder, contributing to lower production costs.

    Planting Time: Mid-March in Queensland for optimal results.

    Nutritional Needs: Requires consistent nutrition; soil and leaf analyses are recommended.

    Climate Considerations: Cold weather can slow down fruiting cycles.

    Soil Requirements: In sandy soils, especially in Western Australia, providing calcium and boron can improve shelf life.

  • What Consumers tell us

    A Delightful Eating Experience

    Consumers appreciate Stella-ASBP for its exceptional flavor and texture: This new variety, developed closely with Australian growers, offers consumers a consistently sweet flavour, aroma, mouthfeel and bright red appearance.

  • Why Growers like them

    Developed by the ASBP, Stella-ASBP has been recognized for its adaptability and performance: Stella-ASBP also delivers a boost to production efficiency because of the abundant fruit Stella-ASBP plants are naturally bred to produce.